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Microsoft SAM Tactics Leave Customers ‘Numb’, Claims Software Body


Software asset management (SAM) engagements conducted by Microsoft via its partners are “sales-driven” and “make customers numb to their real licensing requirements”.

That’s the view of the Campaign for Clear Licensing (CCL), a body that has ripped into the licensing practices of Oracle and, latterly, SAP and IBM since it was formed last July.

In CCL’s latest whitepaper, it’s the turn of Microsoft to be hauled over the coals, although CCL praised it for generally being more “progressive” than the trio of software publishers mentioned above.

Based on feedback from over 100 worldwide Microsoft customers on their concerns and challenges with software licensing, CCL issued five ‘call-to-actions’ for the software giant.