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What does it take to Achieve Software License Optimization?


What is Software License Optimization? The short answer is: Software License Optimization is the ongoing process of proactively managing the software estate, throughout the software product lifecycle, to maximize utilization of assets, minimize costs and maintain license compliance. It requires reconciling software installations (inventory data) with what the organization has purchased—license entitlements, taking into account the vendor’s product use rights that determine how the software can be installed and/or used.

It’s important to remember that software purchases don’t provide ‘ownership’, but merely the right to use the software under the terms of the license agreement. Software License Optimization extends beyond traditional software asset management (SAM) to incorporate strategies, and the tools to support them, to fully leverage these license entitlements—software product use rights. This allows the enterprise to minimize license consumption, calculate an optimized license position and reduce ongoing costs.

Software License Optimization also encompasses other strategies to optimize licensing, such as tracking and analyzing usage data to determine the optimal named user license type for each user and finding unused software for reallocation to other users. Different strategies are required depending on the vendor’s license model and the use rights that go with it.



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Today the business imperative is transforming from counting what you have to controlling, using and optimising software licenses – to more effectively utilise what you already have and purchase only what you need.

Flexera Software is the established global leader in Software Asset Management and License Optimisation solutions, enabling enterprises to gain visibility and control of IT assets, reduce ongoing software costs, and maintain continuous license compliance. These next generation software asset management capabilities are delivered as a comprehensive suite of enterprise software license management and license compliance solutions that optimise the management of software assets throughout the software lifecycle. Supporting both hardware and software asset management (HAM & SAM) across more than 17,000 publishers and 177,000 applications on the desktop and in the datacentre, including optimisation for IBM, Microsoft, Oracle, SAP, Symantec, and VMware software.

The result is unprecedented control of your software estate, providing the strategic solution needed to drive upwards of 5-25% savings in annual software spend and continuous license compliance. Flexera Software’s FlexNet Manager Suite for Enterprises has been proven to deliver superior capabilities at every level of maturity across the full spectrum of licensing models in use today. So, whether you’re just getting started or striving for best-in-class optimisation across your entire enterprise, FlexNet Manager Suite has the capabilities you need to achieve the desired business outcomes.

Increase your software usage and value further by integrating Flexera Software’s other solutions including Application Readiness, Enterprise App Store, and Software Vulnerability Management, contact Flexera Software to find out more.

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