Device manufacturers face many challenges – but should building Software Monetization capabilities be one of them?
A recent Gartner study, “Market Trends: Move Beyond Homegrown Licensing and Entitlement as the IoT Creates New Revenue for Software” highlighted that there are many pitfalls IoT device manufacturers face when they build their own “homegrown” licensing management system or try to use their ERP/CRM systems to manage customer entitlements, including:
1. Downtime caused by your inability to respond quickly and easily to a hardware crash that requires you to rehost your licensing management system
2. Licensing code is not future-proofed to take advantage of changing licensing and security technology