We need to educate America on Software Asset Management.
I recently had the privilege of attending (and co sponsoring) the IBSMA SAM Summit in Chicago with some colleagues. It was a fantastic event, with great sessions, a wonderful format and venue, and amazing networking opportunities. Representatives were there from all of the major software vendors, and many tool companies, as well as SAM Consultancies like TxMQ were also in attendance.
Yet upon arrival and check in, something was immediately evident. The attendance was heavily skewed towards non US based companies. To be clear, its wonderful seeing so many foreign firms travel the thousands of miles to attend a conference in the United States. The observation I am making however, is on the lack of attendance by so many American and Canadian firms.