Incentivizing Through Price Hikes

Cloud & Services CxO Governance Home IT Asset Management

by | February 26, 2016

Microsoft’s Pricing Policy is Speeding Up Cloud Adoption & Changing the Nature of SAM

Snow Software’s Managing Consultant, Michael Gray, explores the recent changes in pricing adopted by Microsoft to encourage users to move to cloud technologies and what it signals for the future of Software Asset Management (SAM).

Recent Price Hikes

In the summer of 2015, Microsoft hiked the on-premise license pricing for User CALS (client access licenses) by 13%. I believe this was a calculated move by the vendor towards its goal of a user-centric, mobile and cloud world.

Microsoft customers must decide how best to deal with this over inflationary price rise. Do they purchase Cloud suites that provide dual access to both online service and on premise server software or license CAL suites on a per device basis.



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