Microsoft India has simplified cloud adoption for small and medium businesses (SMBs) further with the addition of Dynamics CRM Online under the Open Licensing programme. The availability of Dynamics CRM Online along with Office 365 and Azure through Open Licensing gives SMBs the opportunity to secure the benefits of cloud solutions with the help of a trusted local partner. With this announcement, all three large-scale public cloud offerings from Microsoft are now available under open licensing. This presents India’s SMBs with unmatched accessibility to the benefits of the latest technology while also presenting a significant business opportunity for Microsoft’s Partners.

SMBs will now have the ability to manage their customer relationships better using Microsoft’s enterprise-grade Dynamics CRM Online solution on a pay-per-use model. The solution provides SMBs with simple but powerful customer relationship management tools over the Internet. This helps individuals and teams improve sales, marketing, and customer care operations in their offices and in the field.

Dynamics CRM Online in Open Licensing will create new business models and opportunities for Microsoft’s partners, while helping SMBs build deeper engagement with their customers without the need for large capital expenditures traditionally required for enterprise-grade software. SMBs will be able to access customer insights anytime, anywhere and on any device by leveraging the cloud.

SOURCE: firstpost.com